In China, livestream commerce is a $60B market and growing. Think QVC but interactive, mobile, and highly entertaining. Ever since Connie Chan’s illuminating post on China’s livestreaming boom, there’s been ongoing debate as to whether or not livestream commerce will catch on with the US consumer. Will she or won’t she buy? It’s the perpetual question.
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The $1BN GMV Livestreaming Startup You’ve…
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In China, livestream commerce is a $60B market and growing. Think QVC but interactive, mobile, and highly entertaining. Ever since Connie Chan’s illuminating post on China’s livestreaming boom, there’s been ongoing debate as to whether or not livestream commerce will catch on with the US consumer. Will she or won’t she buy? It’s the perpetual question.